Houston rap first came to nationwide attention in the late 1980's when acts like Gangsta N.I.P. and the Geto Boys burst onto the scene. Due to the multiplatinum success of many Houston rappers over the years Houston's nationwide notoriety among the hip hop community has grown. Houston,often dubbed as the Third Coast for hip hop,houses two major rap record labels, Swishahouse and Rap-A-Lot, that together create Houston's deep and talented rap scene. From the Fifth Ward to South Park Houston's inner city neighborhoods come alive with the music of these artist. Stories about violent pasts,cautionary tales about the dangers of drug dealing,and the inherent dangers of living in Houston's inner city neighborhood can be heard in these artists material.While some artist have achieved commercial successes many still struggle to have their personal stories heard.